Our contribution 

Responsible Gaming 

Crown is committed to an inclusive responsible service of gaming approach at each resort, engaging internally and externally to achieve socially responsible outcomes.

Crown recognises that in delivering its responsible gaming programs and services, it does so as a shared responsibility as part of the gaming industry, with government, communities and individuals, all working in partnership. A testament to Crown’s commitment is the consideration of responsible gaming issues at the highest level, through the Responsible Gaming Committee of the Crown Resorts Board. This Committee is dedicated to overseeing Crown’s responsible gaming initiatives and recommending policies and procedures to enhance the effectiveness of those programs.

In a world first responsible gaming initiative, in 2002 Crown Melbourne implemented an onsite support facility for customers seeking assistance with their gaming behaviours, the Responsible Gaming Support Centre. Crown Perth opened the Responsible Gambling Information Centre in 2009. Responsible Gaming Centres at each resort are the focal point for interaction with customers. Staffed by a dedicated and professional team within each resort, the centres provide free and confidential services, programs and referrals and are available 24 hours a day, seven days a week, including information in a range of languages.

Responsible gaming culture is embedded throughout Crown at each resort. This is achieved through extensive employee training in the responsible service of gaming, using a blend of delivery mechanisms and refresher training.

Customers and employees benefit from continuous responsible gaming awareness campaigns about Crown’s responsible gaming programs and services, and the Responsible Gambling Code of Conduct. Multiple communication channels are used throughout each resort to ensure important information reaches a wide audience, and both resorts participate annually in the state wide awareness week initiative.

Crown develops and maintains strong engagement with many stakeholders, and each Crown resort engages with gambling help service providers and other welfare organisations in their respective states. Mindful of developments and initiatives in social safeguards nationally and internationally, Crown actively engages with committees, working groups, conferences and think tanks. This engagement provides the opportunity to exchange information and ideas and, through more formal conference presentations and panel memberships, Crown shares advances in its own programs and services.

For further information about responsible gaming programs and services at its Australian resorts, click on the links below:

Crown Melbourne | Responsible Gaming

Learn more

Crown Perth | Responsible Gaming

Learn more

Crown Sydney | Responsible Gaming

Learn more